TARGET MARKET

The target market for K-12 International Learning Academy (K12-ILA) consists of students in Abidjan, Ivory Coast, who seek a high-quality international education based on the American Education System. The target market can be further segmented into the following categories:

1. Parents seeking a reputable and successful K-12 international school: Parents in Abidjan and surrounding areas are looking for a reputable and successful K-12 international school that offers an international curricular, primarily based on the US Education System, for their children. K12-ILA aims to provide such an education, fostering a strong sense of community and collaboration among students, staff, and parents.
2. Students interested in a technology-assisted learning environment: Students who want to explore their interests and passions while being provided with a supportive and nurturing environment will benefit from K12-ILA’s commitment to promoting the use of technology in teaching and learning to enhance the educational experience.
3. Students seeking extracurricular activities and global exposure: K12-ILA aims to collaborate with local and international organizations to provide students with opportunities for extracurricular activities and global exposure. This will appeal to students who are interested in broadening their horizons and experiencing diverse cultures and perspectives.
4. Students interested in a comprehensive and engaging curriculum: K12-ILA will develop a comprehensive and engaging curriculum that caters to the diverse needs of students. This will appeal to students who want a well-rounded education that prepares them for success in a globalized world.

The target market for K-12 International Learning Academy (K12-ILA) consists of students in Abidjan, Ivory Coast, who seek a high-quality international education based on the American Education System. The target market can be further segmented into parents seeking a reputable and successful K-12 international school, students interested in a technology-assisted learning environment, students seeking extracurricular activities and global exposure, and students interested in a comprehensive and engaging curriculum.